This guide explains how to install the Mailchimp app on your Organization account.
What is Mailchimp?
Mailchimp is a popular marketing automation and email marketing platform. It offers a free plan with limited functionality, while more scale and features require a paid subscription.
How does the integration work?
When someone registers for one of your events, their data will be automatically pushed to a designated mailing list on your Mailchimp account.
Note: RingCentral Events sends the registrant's first and last name and email to Mailchimp.
Installing Mailchimp
To install the Mailchimp app on your Organization account:
- In your Organization Dashboard, go to the Apps tab.
- Click Discover More on App Store.
- In the App store, you can find Mailchimp under the Marketing category.
- On the Mailchimp page, click Install app.
✔ You will be prompted to confirm your choice. Click Install to continue.
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In the new window, click New authentication and sign in to your Mailchimp account. Click Next.
- On the Authorize RingCentral Events page, click Allow.
- On the Mailchimp mailing list page, select the Mailchimp you'd like to push your registrations to. Click Finish.
✔ You'll receive a message confirming the integration has been completed.
Testing the integration
To verify the Mailchimp integration:
- Register for your event. Open the Landing page in an Incognito/Private browsing window to complete a test registration. This ensures that you register as a test user (rather than through your Organizer account).
- After registering, check your Mailchimp account to confirm the registration appears as a new contact in your audience.