Understanding the RingCentral Events platform

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The best way to become a RingCentral Events expert is to deeply understand the variety of available features and the attendee experience. This guide gives an overview of the event types, event areas, and registration options, and explains how attendees can interact with each other and get around the event. 

Introduction to event formats

With the evolution of RingCentral Events, event types have expanded beyond virtual events. Now, Organizers can choose from various formats with unique features and capabilities, catering to diverse event requirements. The available types include:

Webinar event

A single-track event format that can last up to 8 hours, ideal for single-day marketing demos, internal events, and interactive workshops. Includes limited features and settings, ensuring quick and easy setup.

Virtual event

A multi-track, multi-day event format suited for online conferences and large internal or external events. It offers multiple virtual spaces and advanced features and settings.

Hybrid event

A multi-track multi-day event format designed for onsite conferences broadcasted online and hybrid events with scheduled onsite and virtual components. Offers multiple virtual spaces and advanced features and settings, including onsite features.

Onsite event

A multi-track multi-day event format, tailored for events and conferences with a physical location and no virtual broadcast. Includes onsite features.

Tip: Learn more about all four event types in our dedicated guide Choosing the right event format: Webinar, Virtual, Hybrid or Onsite.

Introduction to event areas

In RingCentral Events, various virtual areas offer different engagement opportunities for your attendees. You have the flexibility to enable and disable them as well as to set the landing area based on your event's specific needs. 

Note: In a Webinar event, only one virtual space is available: either a Stage or a Session. Expo, Networking, and App areas are not supported. Learn more about in our guide Webinar event: Choosing and setting up webinar style.

Reception

The Reception area is your event's welcome page or “lobby.” Here, you can quickly find out what’s happening at the event: the organizer's welcome message, sponsors, the schedule, and speakers. The Reception area is best used for announcements, important links, sponsor messages, and event updates.

Check our guide on Setting up Reception page for details on how to set it up. 

Stage

The Stage is great for your keynotes, presentations, panels, performances, and fireside chats.

The video content types supported on the Stage:

  • RingCentral Events Studio: Our built-in production studio with up to 25 participants and speakers on screen. For more information on how it works, refer to our guide RingCentral Events Studio overview.
  • StreamYard Backstage: The integrated studio powered by StreamYard with up to 10 participants and speakers on screen. For more information on how it works, refer to our guide Using Backstage powered by StreamYard.
  • Pre-recorded content from YouTube, Vimeo, or Wistia: Great for promo or intro videos. 
  • Live-streaming via RTMP: Tools like OBS and WireCast (and many more) can be used with RingCentral Events, allowing you to seamlessly blend physical and virtual events by broadcasting live feeds to the RingCentral Stage for online viewers. 

Check our Stage tutorial for more details on the Stage event area. For Webinar events, refer to the guide Webinar event: Choosing and setting up webinar style.

Sessions

The Sessions area of RingCentral Events delivers the best experience for group discussions, multi-track conferences, training workshops, hackathons, breakout rooms, webinars, and teams. In Sessions, you will see virtual roundtables for speakers and attendees to interact. This is often where attendees ask questions to the speakers on camera.

A Session room can be configured as open, moderated, or powered by our built-in RingCentral Events Studio.

Note: In multi-track events, the number of Sessions is not limited.

Check our Session tutorial for more details on the Sessions event area. For Webinar events, refer to the guide Webinar event: Choosing and setting up webinar style.

Networking

The Networking area is a dedicated area to promote 1:1 connections between attendees. Here, you can find the Speed Networking feature, recommended connections as well as a search function to find other people at the event.

Speed Networking is similar to one-on-one meetings on a FaceTime call. This segment is designed to recreate the “coffee-in-the-lobby” conversations or watercooler chats that are important at an in-person event.

When an attendee participates in Speed Networking, they are matched with a random attendee and meet for a time period preset by the Organizer. Attendees can click the Connect button during a call to exchange contact information. After the event, the newly made contacts will appear on the Connections page of their attendee dashboard.

For targeted Speed Networking, you can allow matching between specific ticket type holders (e.g., recruiters and job seekers, teachers and students).

Check our Networking tutorial for more details on the Networking segment of the event.

Expo

The Expo area is the virtual exhibitor hall with exhibitor booths in your event. It’s great for featuring a wide array of brands, products, or services, just like a trade fair, job fair, or sponsor showcase.

Every booth can have either a pre-recorded video, such as a YouTube, Vimeo, or Wistia clip, or can be set up as a Session room with an exhibitor moderating the booth. All embedded videos added to the Expo are played on demand, i.e., the attendee accessing the booth will have the ability to play/pause/skip the video.

Plus, every booth also has a customizable CTA button that can collect emails when set to Register interest or be a custom text linked to any valid external hyperlink.

Note: In multi-track events, the number of Booths is not limited.

Check our Expo tutorial for more details on the Expo segment of the event.

Replay

The Replay area serves as a dedicated space for attendees to access and catch up on presentations and discussions they might have missed during the live event.

Event Organizers have the capability to manually publish existing Session and Stage recordings into the Replay area. Additionally, the Replay area can be configured to remain accessible for attendees up to 12 months following the conclusion of the event.

For detailed information on setting up event recordings in the Replay area, refer to our Replay tutorial and Post-event Replay tutorial. 

App area

The App Area enables you to integrate various entertaining and interactive apps directly into your event environment. By adding this feature, you can offer your attendees a diverse range of engaging activities without diverting them away from the RingCentral Events platform or your event. Available apps include Captello, Testimonial, Kumospace, Buzz Radar, Capsule, WeBooth, Mootup, and Picture Mosaics.

For detailed instructions on setting up the App Area, refer to our guide: Setting up App event area.

Custom area

Additionally, you have the option to include one custom area, allowing you to personalize the attendee experience further. With a custom name and uploaded icon, this area can serve as a direct link to an external webpage, such as your company website or a specific landing page related to your event.

For step-by-step instructions on configuring the Custom Event Area, refer to our guide: Setting up Custom event area.

Introduction to registration

RingCentral Events offers a comprehensive built-in registration system equipped with various features to tailor the registration process to your audience's needs. With options to create both free and paid tickets, add custom registration questions, control ticket availability, facilitate bulk registrations, and manage existing registrations, you have ample flexibility to streamline attendee registration.

Landing page

Attendees can access the event landing page to purchase tickets and secure their spot at your event. There are two primary options to set up your landing page:

  • Classic layout: This default option allows for some custom color branding and automatically displays event details along with Schedule, Speakers, Sponsors, and Expo booths you've configured in the event settings.
  • Advanced layout: This tool utilizes a drag-and-drop page builder and offers extensive customization options, including layout, branding, and custom fonts. With four main themes to choose from, organizers can create a visually appealing landing page tailored to their event's aesthetic.

It's also possible to embed the registration widget into your website.

Magic Link invites

For targeted invitations, you can upload a pre-selected list of invitees and send them Magic Link invites. When clicked and accepted, these magic links automatically sign up the attendees for the specified event and create an account for them, streamlining the registration process. Learn more about this option here: Using Magic Links 

Uploading registrants in bulk

If you already have a list of attendees or have collected registrations on a third-party platform, you can seamlessly import your list in bulk with a simple click. Find out more about the bulk upload functionality here: Bulk uploading registrants

Integrations

RingCentral Events integrates with several CRM and Marketing systems, like Hubspot or Marketo, enabling you to automate registration import and export. Learn more about available integrations here: Which Apps are available on RingCentral Events?

Entering the event

Attendees can access the event in two primary ways: either through the magic link provided in event emails or by signing in to their user account via the Profile Dashboard. Upon entering the event, registered users will be directed to the designated landing area, typically the Reception page.

If the event has not yet started, attendees will see the waiting room with the basic event information, the countdown to the start time, and access to the event-wide chat. In the right-side activity panel, there will also be existing polls, registered people, and Q&As. All other event areas will be greyed out and inaccessible. 

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The Organizer can also enable Early Access to give attendees access to the Reception and Networking areas before the event starts. 

Getting around

Similar to a physical event, the online event experience is self-directed but with way-finding tools and signs to help people easily get around. Attendees ultimately choose where they want to go.

By default, all enabled event areas on RingCentral are open during the entire event. However, Organizers can direct Attendees to the most relevant segment via signposting options:

  • Event Schedule: A Schedule shows the attendees what’s happening, where they should be, when, and who’s speaking. Based on the schedule, the red LIVE and NOW tags will appear on the left-side navigation panel, providing additional guidance to attendees.
  • My Agenda: Attendees can add scheduled items to their own personal agenda which will be shown in a dedicated tab in the activity panel.
  • What’s happening now banners: When attendees first land in the Reception area, there’s a large clickable button that hints at What’s happening now for all attendees and will get to the specific event segment in one click.
  • Announcements: Organizers can use the announcement feature within an event to send announcements to all attendees. These announcements will be shown on the attendees' screens as notifications.
  • Highlighted chat messages sent by Organizers: Chat messages sent by the Organizer are always highlighted to get easily identified by the Attendees.
  • Pinned chat messages: Organizers can pin any extra information or useful links to related content to always be visible to Attendees on top of any Stage, Session, or Expo chat.
  • Shortened URLs: This is a powerful tool for giving attendees a one-click entrance into any part of an event on RingCentral. If you copy the URL of any area in RingCentral (i.e., a particular Session, an Expo Booth, the Stage, etc.) and paste it into any chat, RingCentral automatically shortens the URL to a clickable hashtag.

Interacting with others

RingCentral Events provides a multitude of engagement features, enabling attendees to interact with each other while participating in broadcasts and sessions curated by the Event Organizer. 

Activity panel

The activity panel, situated on the right side of the online event venue, functions as an interactive space for audience engagement, comprising four tabs:

  • Chat: Allows attendees to tag each other, reply in a thread, react with emojis, send GIFs, and more. Organizers can manage chat by pinning and deleting messages. 
  • Polls: Enables creation and display of multiple real-time polls for attendee feedback, with results available in event analytics. Organizers, Moderators, and Speakers can create, schedule, and manage polls. 
  • People: Displays the list of event registrants so that users attending can become more familiar with the audience.
  • Q&A: Allows attendees to ask questions, both anonymously and by displaying their names. Organizers and Speakers can announce the Q&A, while all event stakeholders will be able to answer questions in writing and mark them as answered

Tip: Organizers can enable and disable the activity panel tabs in the event settings. To learn more refer to these guides: 

Note: In multi-track events, there are multiple activity panels at various levels (Event, Stage, Session, Expo booth). In the Webinar event format, there's a single activity panel due to the singular virtual space, either Stage or Session.

Direct messages

Anyone can send messages to an individual at an event via DMs. To send a DM, attendees can find a person they wish to chat with in the chat, People tab, or Networking area, click their profile photo, and opt to send a direct message.

Instant and scheduled video calls

While exploring the attendee profile or engaging in private chat, attendees can initiate an instant video call or schedule a private meeting for a later time. It's also possible to schedule a group call, inviting up to 19 participants.  

Tip: Organizers can manage attendee permissions in the event settings. Refer to this guide to learn more: Setting up Attendee controls and visibility for an event 

Note: Unlike in multi-track events, direct messages and 1:1 meetings are not supported in Webinars.  

Streamlining attendee experience

To ensure a smooth and enjoyable experience for attendees at your event, consider implementing the following strategies:

  • Preparation: Before the event, provide attendees with personalized demos or instructional materials to familiarize them with the platform. This is particularly crucial for speakers who should conduct a rehearsal and perform a pre-event check to ensure optimal settings for their presentation.
  • Verbal instruction on Stage: During the event's welcome message, offer attendees guidance on navigating the RingCentral platform and maximizing their event experience.
  • Informative Reception page: Create a comprehensive Reception page to greet attendees upon their arrival at the event. Include pertinent information and instructions to help attendees navigate the event seamlessly.
  • Engage in the Event chat: Utilize the Event chat to direct the flow of the event and provide real-time updates and announcements. Use Organizer messages to highlight key activities and engage attendees throughout the event.
  • Team collaboration: Work collaboratively with a team of Organizers to efficiently moderate the event and provide assistance to attendees across different areas of the event venue. Having multiple Organizers allows for better coverage and support for attendees' needs.

You now have a solid understanding of the key features and attendee experience within RingCentral Events. Armed with this knowledge, you're well-equipped to enhance the quality and engagement of your future events. Put your newfound expertise into practice and watch your events thrive!

 

 

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